{"id":3845,"date":"2021-01-06T01:10:59","date_gmt":"2021-01-05T22:10:59","guid":{"rendered":"https:\/\/datakapital.com\/blog\/?p=3845"},"modified":"2025-08-05T10:51:35","modified_gmt":"2025-08-05T07:51:35","slug":"datakapital-donusuyor","status":"publish","type":"post","link":"https:\/\/datakapital.com\/blog\/datakapital-donusuyor\/","title":{"rendered":"Datakapital D\u00f6n\u00fc\u015f\u00fcyor"},"content":{"rendered":"<p><strong>Datakapital d\u00f6n\u00fc\u015f\u00fcyo<\/strong>r. Yakla\u015f\u0131k bir bu\u00e7uk y\u0131ld\u0131r i\u015f istihbarat\u0131 ve analitik konular\u0131nda hizmet veren gen\u00e7 organizasyonumuz, \u00e7a\u011f\u0131n ve sekt\u00f6r\u00fcn d\u00f6n\u00fc\u015f\u00fcm\u00fcne ba\u011fl\u0131 olarak yeniden yap\u0131land\u0131. <a href=\"https:\/\/datakapital.com\/\">Datakapital<\/a> yaz\u0131l\u0131m alan\u0131nda istihdam etti\u011fi yeni ekip arkada\u015flar\u0131yla art\u0131k analitik s\u00fcre\u00e7leri makine \u00f6\u011frenimi ve destekleyici disiplinleri merkeze alarak y\u00f6netecek.<\/p>\n<p>K\u0131sa bir s\u00fcrede sosyal medya i\u00e7eriklerini bir veritaban\u0131na s\u00fcrekli olarak \u00e7eken ve <a href=\"https:\/\/datakapital.com\/kesfedin\/sentiment-analiz\">sentiment analiz<\/a> yapan bir makine \u00f6\u011frenimini mod\u00fcl\u00fcn\u00fcn arka plan \u00e7al\u0131\u015fmalar\u0131n\u0131 tamamlamay\u0131 planl\u0131yoruz. B\u00f6ylece bizden hizmet alan organizasyonlar hakk\u0131nda webde ve sosyal medyada \u00e7\u0131kan payla\u015f\u0131mlar\u0131 anl\u0131k olarak duygu durumlar\u0131na g\u00f6re kategorize edebilece\u011fiz ve firmalar\u0131n zaman i\u00e7erisinde de\u011fi\u015fen dijital imaj\u0131n\u0131 isabetli olarak \u00f6l\u00e7ebilece\u011fiz.<\/p>\n<p>Planlad\u0131\u011f\u0131m\u0131z mod\u00fcllerin tamamlanmas\u0131n\u0131n ard\u0131ndan mevcut hizmet altyap\u0131m\u0131z SaaS bir \u00fcr\u00fcne d\u00f6n\u00fc\u015fecek ve datakapital.com web adresinden yay\u0131nlanmaya ba\u015flayacakt\u0131r. B\u00f6ylece payda\u015flar\u0131m\u0131z ileri analitik hizmetleri do\u011frudan web \u00fczerinden alabilecektir.<\/p>\n<p data-start=\"1121\" data-end=\"1556\">Bu d\u00f6n\u00fc\u015f\u00fcm, yaln\u0131zca teknolojik bir g\u00fcncelleme de\u011fil; ayn\u0131 zamanda vizyoner bir adaptasyonun da sonucudur. Bilgi \u00e7a\u011f\u0131n\u0131n h\u0131zla ilerledi\u011fi g\u00fcn\u00fcm\u00fczde, veri yaln\u0131zca bir \u00e7\u0131kt\u0131 de\u011fil; stratejik kararlar\u0131n, itibar y\u00f6netiminin ve rekabet avantaj\u0131n\u0131n temelidir. Biz de Datakapital olarak bu yakla\u015f\u0131m\u0131 merkezimize alarak, yaln\u0131zca veri sunan de\u011fil, veriden anlam \u00e7\u0131karan ve bunu faydaya d\u00f6n\u00fc\u015ft\u00fcren bir platform olma hedefiyle hareket ediyoruz.<\/p>\n<p data-start=\"1558\" data-end=\"1967\">Geli\u015ftirdi\u011fimiz sistemler, yaln\u0131zca sentiment analiziyle s\u0131n\u0131rl\u0131 kalmayacak. Ayn\u0131 zamanda i\u00e7erik frekans\u0131, payla\u015f\u0131mlardaki tematik de\u011fi\u015fim, mevsimsel ya da kriz an\u0131ndaki dil farkl\u0131l\u0131klar\u0131 gibi bir\u00e7ok metrik \u00fczerinden geli\u015fmi\u015f analizler sunabilece\u011fiz. Bu sayede markalar\u0131n dijital alandaki varl\u0131\u011f\u0131 niceliksel de\u011fil, niteliksel olarak da de\u011ferlendirilecek ve y\u00f6neticilere zaman\u0131nda m\u00fcdahale imk\u00e2n\u0131 tan\u0131nacakt\u0131r.<\/p>\n<p data-start=\"1969\" data-end=\"2394\">Ayr\u0131ca sistemin esnek yap\u0131s\u0131 sayesinde, sekt\u00f6rel ya da co\u011frafi bazda \u00f6zelle\u015ftirilmi\u015f izleme mod\u00fclleri de devreye al\u0131nabilecek. \u00d6rne\u011fin bir enerji firmas\u0131 i\u00e7in yaln\u0131zca enerji sekt\u00f6r\u00fcndeki geli\u015fmeler, yat\u0131r\u0131mc\u0131 yorumlar\u0131 ve kamu politikalar\u0131na y\u00f6nelik i\u00e7erikler analiz edilebilecekken; bir perakende firmas\u0131 i\u00e7in \u00fcr\u00fcn \u015fikayetleri, m\u00fc\u015fteri memnuniyeti ve b\u00f6lgesel kampanya etkileri gibi daha farkl\u0131 dinamikler izlenebilecektir.<\/p>\n<p data-start=\"2396\" data-end=\"2800\">Kurumsal m\u00fc\u015fterilerimiz i\u00e7in sunaca\u011f\u0131m\u0131z API hizmetleriyle, bu verileri kendi sistemlerine entegre etmeleri m\u00fcmk\u00fcn olacak. Bu da i\u015f zek\u00e2s\u0131 sistemleri, CRM yaz\u0131l\u0131mlar\u0131 ve karar destek mekanizmalar\u0131yla b\u00fct\u00fcnle\u015fik \u00e7al\u0131\u015fabilen bir yap\u0131 anlam\u0131na gelmektedir. Ayr\u0131ca belirli periyotlarda haz\u0131rlanacak detayl\u0131 PDF raporlar\u0131 ve y\u00f6netici dashboard\u2019lar\u0131 ile karar vericilerin h\u0131zl\u0131 i\u00e7g\u00f6r\u00fcye ula\u015fmas\u0131 sa\u011flanacakt\u0131r.<\/p>\n<p data-start=\"2802\" data-end=\"3127\">\u00dcr\u00fcn\u00fcm\u00fcz\u00fcn en kritik bile\u015fenlerinden biri de g\u00fcvenliktir. T\u00fcm veri ak\u0131\u015f\u0131 ve i\u015fleme s\u00fcre\u00e7leri uluslararas\u0131 standartlara uygun \u015fekilde \u015fifrelenmi\u015f, izlenebilir ve denetlenebilir olarak yap\u0131land\u0131r\u0131lacakt\u0131r. Ki\u015fisel verilerin korunmas\u0131, KVKK ve GDPR uyumlulu\u011fu konular\u0131nda gereken t\u00fcm teknik ve hukuki altyap\u0131lar olu\u015fturulmu\u015ftur.<\/p>\n<p data-start=\"3129\" data-end=\"3525\">Geli\u015ftirme s\u00fcrecinde a\u00e7\u0131k kaynak k\u00fct\u00fcphanelerden yararlan\u0131rken, kritik baz\u0131 mod\u00fcller tamamen kurum i\u00e7i olarak geli\u015ftirilmekte; b\u00f6ylece \u00fcr\u00fcn\u00fcn \u00f6zg\u00fcnl\u00fc\u011f\u00fc ve stratejik s\u00fcrd\u00fcr\u00fclebilirli\u011fi korunmaktad\u0131r. Ayn\u0131 zamanda, etik yapay zeka kullan\u0131m\u0131 prensiplerine ba\u011fl\u0131 kalarak modellerimizin yanl\u0131l\u0131k (bias) i\u00e7ermemesi ve \u015feffaf karar mekanizmalar\u0131 sunmas\u0131 i\u00e7in \u00f6zel denetim s\u00fcre\u00e7leri devreye al\u0131nmaktad\u0131r.<\/p>\n<p data-start=\"3527\" data-end=\"3867\"><a href=\"https:\/\/datakapital.com\/blog\/yapay-zekanin-kronolojisi\/\">Yapay zeka<\/a> ve veri biliminin s\u00fcrekli geli\u015fen do\u011fas\u0131na paralel olarak, \u00fcr\u00fcn\u00fcm\u00fcz de ya\u015fayan bir sistem olarak g\u00fcncellenecek, yeni veri kaynaklar\u0131 ve analiz y\u00f6ntemleriyle entegre olacak \u015fekilde tasarlanm\u0131\u015ft\u0131r. Bu dinamik yap\u0131 sayesinde m\u00fc\u015fterilerimiz, yaln\u0131zca bug\u00fcn\u00fcn de\u011fil yar\u0131n\u0131n ihtiya\u00e7lar\u0131na da uyumlu bir \u00e7\u00f6z\u00fcmle donat\u0131lm\u0131\u015f olacaklard\u0131r.<\/p>\n<p data-start=\"3869\" data-end=\"4257\">Datakapital olarak \u00f6n\u00fcm\u00fczdeki d\u00f6nemde, sekt\u00f6rel ihtiya\u00e7lara \u00f6zel mod\u00fcller geli\u015ftirmeyi, do\u011fal dil i\u015fleme alan\u0131ndaki derin \u00f6\u011frenme modellerimizi daha da ileri ta\u015f\u0131may\u0131 ve sosyal medya d\u0131\u015f\u0131ndaki a\u00e7\u0131k kaynakl\u0131 verileri de sistemimize dahil etmeyi planl\u0131yoruz. Bu stratejik geni\u015fleme sayesinde T\u00fcrkiye\u2019nin yan\u0131 s\u0131ra b\u00f6lgesel pazarlarda da rekabet avantaj\u0131 sa\u011flayacak bir altyap\u0131 hedefliyoruz.<\/p>\n<p data-start=\"4259\" data-end=\"4564\" data-is-last-node=\"\" data-is-only-node=\"\">Sonu\u00e7 olarak; veri odakl\u0131 d\u00f6n\u00fc\u015f\u00fcm\u00fcn merkezinde, yaln\u0131zca teknolojik ara\u00e7lara de\u011fil, bu ara\u00e7lar\u0131 anlaml\u0131 ve g\u00fcvenilir i\u00e7g\u00f6r\u00fclere d\u00f6n\u00fc\u015ft\u00fcren yap\u0131ya yat\u0131r\u0131m yap\u0131lmas\u0131 gerekti\u011fine inan\u0131yoruz. Bu vizyonla yola \u00e7\u0131kan Datakapital, T\u00fcrkiye&#8217;de i\u015f zek\u00e2s\u0131 ve ileri analitik alan\u0131nda yeni bir sayfa a\u00e7may\u0131 hedefliyor.<\/p>\n<p data-start=\"228\" data-end=\"602\">Bu hedef do\u011frultusunda, yaln\u0131zca b\u00fcy\u00fck \u00f6l\u00e7ekli kurumsal yap\u0131larla de\u011fil, orta ve k\u00fc\u00e7\u00fck \u00f6l\u00e7ekli i\u015fletmelerle de entegre \u00e7al\u0131\u015facak esnek \u00e7\u00f6z\u00fcmler geli\u015ftiriyoruz. <a href=\"https:\/\/aws.amazon.com\/tr\/what-is\/saas\/\" target=\"_blank\" rel=\"noopener\">SaaS<\/a> modelimizin \u00f6l\u00e7eklenebilirli\u011fi sayesinde, farkl\u0131 b\u00fcy\u00fckl\u00fckteki firmalar da kendi ihtiya\u00e7lar\u0131na uygun paketlere eri\u015febilecek. Bu yakla\u015f\u0131m, teknolojiye eri\u015fimde e\u015fitlik ve kapsay\u0131c\u0131l\u0131k ilkesiyle de \u00f6rt\u00fc\u015fmektedir.<\/p>\n<p data-start=\"604\" data-end=\"966\">Ayr\u0131ca e\u011fitim ve destek mod\u00fcllerimizle, yaln\u0131zca \u00fcr\u00fcn sunmakla kalmay\u0131p, kullan\u0131c\u0131lar\u0131n veri okuryazarl\u0131\u011f\u0131n\u0131 ve analitik d\u00fc\u015f\u00fcnme yetilerini geli\u015ftirmeyi de hedefliyoruz. Gerek m\u00fc\u015fteri portal\u0131 \u00fczerinden sunulan e\u011fitim videolar\u0131, gerekse periyodik webinar programlar\u0131m\u0131z, hizmet verdi\u011fimiz ekosistemde s\u00fcrd\u00fcr\u00fclebilir bir \u00f6\u011frenme k\u00fclt\u00fcr\u00fc olu\u015fturmay\u0131 ama\u00e7lamaktad\u0131r.<\/p>\n<p data-start=\"968\" data-end=\"1362\">Buna ek olarak, \u00fcniversiteler ve ara\u015ft\u0131rma kurumlar\u0131yla yap\u0131lacak i\u015f birlikleri sayesinde hem akademik bilgiye hem de gen\u00e7 yeteneklere eri\u015fim sa\u011flanacak. Bu i\u015f birlikleri, sistemin entelekt\u00fcel ve teknik geli\u015fimini destekleyici nitelikte olacakt\u0131r. Geli\u015ftirilecek pilot projeler ve saha uygulamalar\u0131 sayesinde \u00fcr\u00fcn\u00fcm\u00fcz\u00fcn farkl\u0131 sekt\u00f6rlerdeki uygulanabilirli\u011fi de s\u00fcrekli olarak test edilecektir.<\/p>\n<p data-start=\"1364\" data-end=\"1782\" data-is-last-node=\"\" data-is-only-node=\"\">K\u00fcresel \u00f6l\u00e7ekte d\u00fc\u015f\u00fcn\u00fcld\u00fc\u011f\u00fcnde ise, Datakapital\u2019in temel amac\u0131; T\u00fcrkiye merkezli ama d\u00fcnyaya entegre bir yapay zeka platformu haline gelmektir. Bu do\u011frultuda yurt d\u0131\u015f\u0131 a\u00e7\u0131l\u0131m stratejileri, \u00e7ok dilli veri i\u015fleme altyap\u0131lar\u0131 ve b\u00f6lgesel partnerlik modelleri \u00fczerine \u00e7al\u0131\u015fmalar\u0131m\u0131z devam etmektedir. Datakapital yaln\u0131zca bug\u00fcn\u00fcn ihtiya\u00e7lar\u0131na de\u011fil, yar\u0131n\u0131n veri ekonomisine de cevap verecek bi\u00e7imde yap\u0131land\u0131r\u0131lmaktad\u0131r.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Datakapital d\u00f6n\u00fc\u015f\u00fcyor. Yakla\u015f\u0131k bir bu\u00e7uk y\u0131ld\u0131r i\u015f istihbarat\u0131 ve analitik konular\u0131nda hizmet veren gen\u00e7 organizasyonumuz, \u00e7a\u011f\u0131n ve sekt\u00f6r\u00fcn d\u00f6n\u00fc\u015f\u00fcm\u00fcne ba\u011fl\u0131 olarak yeniden yap\u0131land\u0131. Datakapital yaz\u0131l\u0131m alan\u0131nda istihdam etti\u011fi yeni ekip arkada\u015flar\u0131yla art\u0131k analitik s\u00fcre\u00e7leri makine \u00f6\u011frenimi ve destekleyici disiplinleri merkeze alarak y\u00f6netecek. K\u0131sa bir s\u00fcrede sosyal medya i\u00e7eriklerini bir veritaban\u0131na s\u00fcrekli olarak \u00e7eken ve sentiment<\/p>\n","protected":false},"author":3,"featured_media":3846,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[89],"tags":[162],"class_list":{"0":"post-3845","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-duyurular","8":"tag-datakapital"},"better_featured_image":{"id":3846,"alt_text":"Datakapital yaz\u0131l\u0131m geli\u015ftirme","caption":"","description":"","media_type":"image","media_details":{"width":2560,"height":1919,"file":"2023\/01\/Yeniden-yapilanma-scaled.jpg","filesize":463219,"sizes":{"medium":{"file":"Yeniden-yapilanma-300x225.jpg","width":300,"height":225,"mime-type":"image\/jpeg","filesize":13598,"source_url":"https:\/\/datakapital.com\/blog\/wp-content\/uploads\/2023\/01\/Yeniden-yapilanma-300x225.jpg"},"large":{"file":"Yeniden-yapilanma-1024x768.jpg","width":1024,"height":768,"mime-type":"image\/jpeg","filesize":85432,"source_url":"https:\/\/datakapital.com\/blog\/wp-content\/uploads\/2023\/01\/Yeniden-yapilanma-1024x768.jpg"},"thumbnail":{"file":"Yeniden-yapilanma-150x150.jpg","width":150,"height":150,"mime-type":"image\/jpeg","filesize":6491,"source_url":"https:\/\/datakapital.com\/blog\/wp-content\/uploads\/2023\/01\/Yeniden-yapilanma-150x150.jpg"},"medium_large":{"file":"Yeniden-yapilanma-768x576.jpg","width":768,"height":576,"mime-type":"image\/jpeg","filesize":53983,"source_url":"https:\/\/datakapital.com\/blog\/wp-content\/uploads\/2023\/01\/Yeniden-yapilanma-768x576.jpg"},"1536x1536":{"file":"Yeniden-yapilanma-1536x1152.jpg","width":1536,"height":1152,"mime-type":"image\/jpeg","filesize":173639,"source_url":"https:\/\/datakapital.com\/blog\/wp-content\/uploads\/2023\/01\/Yeniden-yapilanma-1536x1152.jpg"},"2048x2048":{"file":"Yeniden-yapilanma-2048x1536.jpg","width":2048,"height":1536,"mime-type":"image\/jpeg","filesize":300400,"source_url":"https:\/\/datakapital.com\/blog\/wp-content\/uploads\/2023\/01\/Yeniden-yapilanma-2048x1536.jpg"},"bunyad-small":{"file":"Yeniden-yapilanma-150x112.jpg","width":150,"height":112,"mime-type":"image\/jpeg","filesize":5214,"source_url":"https:\/\/datakapital.com\/blog\/wp-content\/uploads\/2023\/01\/Yeniden-yapilanma-150x112.jpg"},"bunyad-medium":{"file":"Yeniden-yapilanma-450x337.jpg","width":450,"height":337,"mime-type":"image\/jpeg","filesize":24666,"source_url":"https:\/\/datakapital.com\/blog\/wp-content\/uploads\/2023\/01\/Yeniden-yapilanma-450x337.jpg"},"bunyad-full":{"file":"Yeniden-yapilanma-1200x900.jpg","width":1200,"height":900,"mime-type":"image\/jpeg","filesize":112078,"source_url":"https:\/\/datakapital.com\/blog\/wp-content\/uploads\/2023\/01\/Yeniden-yapilanma-1200x900.jpg"},"bunyad-viewport":{"file":"Yeniden-yapilanma-2048x1536.jpg","width":2048,"height":1536,"mime-type":"image\/jpeg","filesize":300400,"source_url":"https:\/\/datakapital.com\/blog\/wp-content\/uploads\/2023\/01\/Yeniden-yapilanma-2048x1536.jpg"},"bunyad-768":{"file":"Yeniden-yapilanma-768x576.jpg","width":768,"height":576,"mime-type":"image\/jpeg","filesize":53983,"source_url":"https:\/\/datakapital.com\/blog\/wp-content\/uploads\/2023\/01\/Yeniden-yapilanma-768x576.jpg"}},"image_meta":{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0","keywords":[]},"original_image":"Yeniden-yapilanma.jpg"},"post":3845,"source_url":"https:\/\/datakapital.com\/blog\/wp-content\/uploads\/2023\/01\/Yeniden-yapilanma-scaled.jpg"},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/datakapital.com\/blog\/wp-json\/wp\/v2\/posts\/3845","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/datakapital.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/datakapital.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/datakapital.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/datakapital.com\/blog\/wp-json\/wp\/v2\/comments?post=3845"}],"version-history":[{"count":4,"href":"https:\/\/datakapital.com\/blog\/wp-json\/wp\/v2\/posts\/3845\/revisions"}],"predecessor-version":[{"id":5452,"href":"https:\/\/datakapital.com\/blog\/wp-json\/wp\/v2\/posts\/3845\/revisions\/5452"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/datakapital.com\/blog\/wp-json\/wp\/v2\/media\/3846"}],"wp:attachment":[{"href":"https:\/\/datakapital.com\/blog\/wp-json\/wp\/v2\/media?parent=3845"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/datakapital.com\/blog\/wp-json\/wp\/v2\/categories?post=3845"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/datakapital.com\/blog\/wp-json\/wp\/v2\/tags?post=3845"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}